Gordon Fraser

Gordon Fraser is a Competition Law Officer with the Cartels and Deceptive Marketing Practices Branch in the Vancouver office of the Competition Bureau. Gordon is involved in investigations into alleged bid-rigging conspiracies, criminal cartels, and deceptive marketing. Gordon joined the Competition Bureau in 2008, and spent the first five years of his career working in the Mergers Directorate in the Bureau’s Gatineau headquarters.  Gordon has a degree in economics from Queen’s University.

Helen Chandler

Helen Chandler is an Industry Specialist with the Young/ New Workers and Small Business Program at WorkSafeBC. Helen has been employed in the field of Occupational Health and Safety for over 20 years including working as the OHS Advisor for Vancouver General Hospital. She has a B.Sc in Kinesiology from the University of Waterloo and a Diploma in Occupational Health and Safety from BCIT.

Jayme Canotal

Jayme is a Business Systems Analyst at Small Business BC. She is a graduate of the Bachelors of Business Administration, Marketing Management program at Kwantlen Polytechnic University. She has also completed the Data Analytics certificate program at BrainStation. Jayme has worked in several different roles at Small Business BC including Business Services Consultant and Education Coordinator and most recently Business Advisor. In her current role, she analyzes the organization's systems and processes to improve operational efficiency.

Jayme has spearheaded several projects at Small Business BC including the launch of the Small Business BC Meetup Group and most recently the new website redesign. She loves working for an organization that supports entrepreneurs in reaching their goals.

Jeff Clare

Jeff Clare has been with WorkSafeBC for 5 years as an Occupational Safety Officer in the construction and asbestos industries. Prior to joining WorkSafeBC, he was a cabinet maker.

Jennifer A. Marles

Jennifer is an associate lawyer at Oyen Wiggs Green & Mutala LLP, where she assists clients with identifying and protecting their intellectual property rights.

Jim Shopland

With a 25-year career in sales, marketing and merchandising in the drug, grocery and convenience store channels, Jim’s industry insight and experience is unparalleled.

Jim first spent 14 years as a Category Manager responsible for driving retail profitability at Chevron locations throughout Canada. He subsequently took a management role at Pharmasave, where he oversaw category plans and planograms for over 400 of the chain's healthcare pharmacy stores.

As Pharmasave's National Senior Category Manager, Jim was responsible for choosing the natural products, home health products and over-the-counter (OTC) products to maximize both Pharmasave's sales and customer satisfaction. In this role, Jim experienced first-hand what it takes for a product to get placement in a national retail chain—and the factors that drive success.

In September 2011, Jim formed Shopland Health, with a focus on people, relationships and connections at its core.  Jim initially served product entrepreneurs as a natural product broker, and he continues to help his clients get their products on shelves and in the hands of the consumers who need them.

After discovering that entrepreneurs often need additional guidance to launch their businesses, Jim decided to expand Shopland Health's offerings. Along with his wife, Laurie, Jim is thrilled to provide coaching, education and mentoring for retail product entrepreneurs to help them grow their passion for their products into profitable sales.

John Chan

John is heavily interested in user psychology, learning theories, and product design. He has spent the past decade studying business, design, and programming by learning from world-class experts, launching his own software business, and teaching others how to design and code.

Today, he runs 2x, a marketing and design consultancy that helps online businesses grow by applying design best practices, customer acquisition tactics, and running A/B tests to find measurable improvements. His software company, Dayboard, is currently serving over 25,000 weekly active users and has been featured in publications like Lifehacker, The Next Web, and TIME.

John Johnstone

John is a graduate of Saint Mary's University, Bachelor of Commerce, Corporate Finance and has 10 years of experience with the federal government in four departments.

Kalle Sveder

As the Regional Manager for Western Canada at Salesforce, Kalle Sveder helps small businesses grow by developing strategy, processes and implementing best in class technology. Before Salesforce, Kalle co-founded Vancouver based music-tech startup, SKIO Music. As the Chief Operating Officer at SKIO Music, Kalle was responsible for product-market fit, sales and marketing strategy, business development and general business operations.

Kelsey Jorssen

Kelsey Jorssen is a social media expert and founder of Jorssen Media.

Jorssen Media is a digital marketing company in Vancouver with the goal to help grow businesses, but who may not require employing someone in-house, full time. They are happy to step in whether you’re a startup, non-profit or an established business. They aim to provide affordable options, and as well create digital marketing solutions that are simple and easy to convey. They strategize with you to take out the confusion and offer straightforward and elegant ideas.

What can clients expect when they attend a seminar hosted by Kelsey?

"To be able to see the importance of building an online community, which can lead to sales and then a loyal customer. It's my goal for them to learn how every action they conduct online is connected and can support their business goals."

Laura Aveledo

Laura Aveledo is the Business Planning and International Trade Advisor. Laura takes her clients on a “business planning journey” which includes research, evaluation and development of business strategies and defining actions to encourage business growth.

Louise Fogharty

Louise Fogharty is Vice President, Financing & Consulting for South Fraser Area at BDC.  She is also the Executive Sponsor of the Bank’s Women Entrepreneurs’ initiative for the BC & North region.

Marina Bertoldi

Marina Bertoldi is an entrepreneur at heart.

She holds a post-graduate degree in management, another in financial planning and she's currently finishing a Masters in Digital Media. After co-founding and managing three businesses in her native Brazil, Marina decided to change careers and move to Canada in pursuit of new opportunities. She has always been drawn to creative problems and people to want to make an impression in the world.

Marina's passions are entrepreneurship, business strategies and innovation.

Mark Eversfield

Mark is a Market Research Analyst and has worked at Small Business BC for over 25 years. He specializes in helping clients with market research.

Martin Bedard

Originally from Quebec City, LCol Bedard joined the CAF as an RCEME Officer in 1983 and graduated from the Royal Military College of Kingston in 1988 with a Bachelor in Mechanical Engineering.

The first part of his career was focused on leading equipment maintenance organisations in Canada and abroad. Since 2010, most of his employment has been supporting in-service or acquisition program and integrated project management team at NDHQ Ottawa.

He has more than 8 years of experience working abroad with NATO nations. He is now embedded with the NATO Procurement and Support Organisation (NSPA) in Capellen, Luxembourg, which is the largest procurement agency within NATO. He is ready and motivated to assist Canadian industries getting the most of those NATO business opportunities.

Mary Charleson

Mary Charleson is a marketing educator, speaker and strategist. She is president of Charleson Communications, a marketing consulting company she founded in 1991, and Five Minute Marketing, a wealth of marketing education resources.

Melanie Rupp

Melanie Rupp, MBA, is the Director, Loans & Advisory Services for Women’s Enterprise Centre (WEC), based in our Vancouver office. WEC is a non-profit organization devoted to helping BC women start, lead and grow their own businesses, providing business loans, skills training, mentoring, advice and resources from our three offices in Kelowna, Vancouver and Victoria.

Mhairi Petrovic

Mhairi (pronounced va-ri)- is the Founder of Out-Smarts Marketing Inc. a boutique marketing consultancy that works with organizations to build their presence and grow their business online.

Passionate about social media and internet marketing, Mhairi blogs and podcasts regularly and puts her knowledge, resulting from almost two decades of online marketing experience, to good use to bridge the gap between technology and business.

Mhairi has presented seminars on social media and Internet marketing at Small Business BC since 2009.

Mike Gaba

Mike Gaba believes today’s entrepreneurs are the most innovative in Canada’s history and that their potential for success knows no bounds. As the Manager of Business Development at TruShield Insurance, Mike understands entrepreneurs and the risks that startups face. He enjoys providing simple insurance solutions for complex businesses and makes insurance easy to understand. Because TruShield is a specialty insurer for entrepreneurs, startups, and small to medium-sized businesses, Mike, and his team help business owners get the insurance they need at pricing they will not find anywhere else.

Natasha Jategaonkar

Natasha is a lawyer practicing labour and employment law with the Vancouver office of Mathews Dinsdale & Clark LLP. She advises employers on a wide range of workplace issues including employment standards, collective bargaining, occupational health and safety, and human rights.

Before entering law school, Natasha worked for several years as an epidemiologist and health researcher in the areas of women’s health, addictions, and housing. Natasha has lived in places all across Canada and has been happy to call Vancouver home for thirteen years.

Nicola Jones-Crossley

At Futurpreneur, Nicola works with start-up entrepreneurs to support them in the initial stages of their business, connects with mentors across sectors and collaborates with community partners to build a strong entrepreneurial ecosystem in British Columbia.

 

Nikki Haine

Niki started her career in Sidney B.C. on the frontline as a teller where her passion for delivering exceptional Scotiabank customer experiences began. Niki has spent the last 24 years in the various roles throughout retail and small business including Advisor positions, Home Financing Advisor, Branch Manager roles at Broadway & Burrard, Whistler, Squamish & Fort St John, District Banking Manager, Small Business Development Manager and now Director of Bank at work where she brings financial Wellness to the workplace.

Oyen Wiggs Green & Mutala LLP

Oyen Wiggs Green & Mutala LLP is Western Canada's largest independent intellectual property law firm. We practice intellectual property law exclusively and deal with the full range of legal matters in this field, including patents, trademarks, copyrights, industrial designs, trade secrets, computer and Internet law, technology transfer and licensing, and related litigation.