The pandemic has altered the retail landscape in numerous ways – the move to e-commerce is surely one of the most significant. The stats say it all. Retail e-commerce sales […]
“Marketing & Sales” for Small Business
How to Choose the Right Marketing Mix for Your Small Business
Running a small business is a job and a half. Between managing employees and overseeing your operations, sometimes marketing becomes a lower priority because it’s hard to know where to […]
How Google My Business Can Boost Your Online Presence
Google My Business offers a powerful way to take your business online. Learn the basics of Google My Business and how to get set up.
6 Tips to Improve Your Business Website
Do you think your business website could be better? Are you not getting as much traffic as you would like? Perhaps it is time to make some changes. Having a […]
Marketing Trends for 2021
After the year we’ve all had, it feels daunting to try and predict the future. Fortunately, there are already some trends underway that will colour how we approach marketing in […]
Six 2021 Small Business Trends
With a new year on the horizon, there’s plenty of reasons to be optimistic for small businesses across BC. Prepare for the coming year with our Six 2021 Small Business […]
Harnessing the Power of Artificial Intelligence for Your Marketing
“Where is the wisdom we have lost in knowledge? Where is the knowledge we have lost in information?” This quote by T.S. Elliott, despite being published 85 years ago, […]
Managing Social Media Complaints – The New Public Relations
The advent of technology and social media platforms, such as Facebook, Twitter and Instagram, have empowered and encouraged individuals to express their opinions online. But, what happens when your business […]
4 Tips to Maximize Your Small Business Website
Over the past few months, technology has played an increasingly important role in helping small business owners stay connected with their customers. GoDaddy’s global entrepreneurship survey found 60% of global […]
How to Support Small Businesses on Your Summer “Staycation”
British Columbians are known for our love of outdoor exploration. Whether it’s adventure, beauty, or tranquility you seek, our province contains some of the world’s most idyllic and exciting outdoor […]