5 Elements of Landing Page Design

Landing pages have ONE job: to convert visitors into customers. When you post any kind of promotion—whether it’s to sell a new book, fill a tour or simply get some leads with a great free download—you need your audience to do more than just come to your sales page. You […]

Nominations Open for the 2020 SBBC Awards and OFB Awards

It’s the most wonderful time of the year – nominations are now open for the 2020 Small Business BC Awards! For the last 17 years, the Small Business BC Awards have recognized the invaluable contributions and achievements of BC small business owners. In our province, small businesses are an essential […]

How to Pick the Right Events for Your Small Business to Attend

Thinking of expanding your business reach and attending a conference or trade show? Often, the hardest decision to be made is deciding which events to allocate your resources to. And, with so many options, this decision can prove overwhelming. In this article, we’re going to give some tips for how […]

Digital Marketing Tools for Small Business

We’re living in a golden age of marketing. Gone are the days of throwing valuable advertising dollars at the wall and hoping something will stick. Instead, the rise of data and technology has allowed marketers to optimize their spend and reach the desired audience more effectively than ever before. With […]

Promoting Your Business Using Stickers

It is no secret that in any industry, a thoughtful detail goes a long way. Something as simple as a custom sticker with your company’s logo can set you apart from the competition, generating brand awareness. While stickers have been around for quite some time, they are coming back as […]