You may have heard of influencer marketing. In fact, you might even be considering it for your small business. With an engaged community of over 1 billion active users, […]
“content marketing” for Small Business
7 Tips for Increasing Sales
Developing a world class product or service is just the first step in a successful business. Your ability to drum up sales is just as important. Consumers are savvier than […]
Guide to Using Shopping on Instagram
Have you signed your small business up for Instagram yet? A recent change to the app’s shopping component has made it easier than ever for small businesses to sell directly […]
The Logo Toolbox: A checklist of logo formats
Most businesses have a logo, or some sort of mark to identify their business. But did you know that to optimize your brand, you ought to have multiple file formats […]
Want To Write for Small Business BC?
Small Business BC is a community-led resource. Without contributions from our amazing seminar speakers, industry experts, and writers, we wouldn’t be able to provide the services that we do. With […]
Five Tips For Reaching More Customers with Google AdWords
In a few short years, Google AdWords has become the largest online advertising network in the world. It offers an incredibly powerful tool for small businesses to get noticed online, […]
4 Smart Marketing Essentials for Success
When people ask me what my secret to success is, I always tell them, “There is no secret to success. Everyone makes their own success.” And while that’s true, there’s […]
4 Things Decision Makers Really Care About in B2B Marketing
Great B2B advertising starts with a simple and clear value proposition that appeals to decision makers, such as Founders, CEOs and department heads. Unfortunately, too many B2B companies either spend […]
5 Don’t-Miss Guidelines to Marketing on a Budget
As a small business owner, you know the importance of marketing your business online. While you likely have an established online presence, it’s important to continually market yourself in order […]
Decoding YouTube Styles to Choose the Right One for You
When it comes to marketing your small business, video is definitely one of the most effective mediums online. Video marketing opportunities come in many forms, but with a YouTube channel, […]