Packaging and Launching Your Product to Market

How many times have you seen a new product fail because the manufacturer overlooked an aspect that prevented the product from moving off the shelf? It’s a costly mistake, especially considering an average product launch ranges from $12-15,000.

Meet Our New Seminar Speaker Jim Shopland

Thinking of taking your product to retail? You’re going to want to hear from our new seminar speaker, Jim Shopland. Decades of Experience in Sales Jim comes to Small Business […]

The Logo Toolbox: A checklist of logo formats

Most businesses have a logo, or some sort of mark to identify their business. But did you know that to optimize your brand, you ought to have multiple file formats […]

What’s Going on in December at Small Business BC?

The Holiday Season is often described as a time of giving, and there’s no better gift for your small business than the gift of education. This December we’re decking the […]

Expanding Your Business with New Product Lines

In 2011, Vancouver-based lifestyle brand, Herschel Supply, sold 8,000 of their trademark bags to an extremely receptive, but mostly local market. Just six years later, they’ve already sold their 15 millionth bag, expanding to service a global audience in over 100 countries.

3 Signs You’re Ready to Productize Your Services

If you’ve noticed the proliferation of online courses, products and programs lately, you may be feeling the pressure to have a digital product to sell. In the last decade of […]

Essential Starting Tips for Marketing to Millennials

There is no denying that the consumer demographic has changed over the last few decades. While other generations are still an important part of the economy, millennials’ influence has grown […]