Successful business planning depends on solid market research. Whether you’re drowning in a sea of market data or simply don’t know where to begin, a one-on-one consultation with a Small Business BC market research analyst will help you focus your market research efforts.
Using online tools as well as the resources available in Small Business BC’s library, you’ll learn how to gather market data that’s relevant to your business research needs:
- Learn where to focus your marketing efforts
- Discover how to differentiate yourself from the competition
- Identify and capitalize on industry changes
- Demonstrate to lenders first-hand knowledge of your market