How to Attract New Customers Without Discounting Prices
…sales channels for the discounted items and selectively use marketing and advertising tactics to see what works best and has the desired effect. Keeping the emphasis on the brand and…
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How to Survive Social Media Marketing in 2021 and Beyond
…content marketing for small business, and give you the best tools and tricks to save the most amount of time, and money! There are 5 main elements to a strong…
How to Raise your Prices without Losing Clients
…prices, without losing clients: 1. Change the Name and Description Language is a powerful tool. Today’s shoppers are savvy, so if you’re using the same names and terms for your…
Introducing the Salmon Arm Pride Project
…very traditional. It involved lots of in-person events and the digital aspects were secondary. The pandemic really made all arts organizations and non-profits evaluate how they’re delivering their content. For…
The Legal Steps to Buying a Business
…important parts of this agreement for you. This puts the seller on the hook for the information they gave about the business and aims to ensure you’re getting what you…
Tips from the Entrepreneurs: How to Prepare for the Holidays
…year became a gamble. Researching the competition and industry in general might help to understand the lay of the land and make necessary adjustments to your strategy. Also, doing something…
How to Choose the Right Marketing Mix for Your Small Business
…them reach and connect with their target audience. In this article, we’ll cover the importance of the marketing mix – the combination of the type of media and channels that…
Terms and Conditions
…of the Province of British Columbia and the federal laws of Canada applicable therein. You also agree and hereby submit to the non-exclusive personal jurisdiction and venue of the courts…
Find Business Resources and Support for Indigenous Peoples
…of taxation, a formalized system of wealth distribution. Colonization brought the reserve system and the federal passing of the Indian Act, transferring land ownership to the Crown. This, along with…
The Importance of Land Acknowledgements
…listening to the speaker, thinking about the people who once solely inhabited this land and how their lives have changed. The truth is, many people don’t understand land acknowledgements. This…