8 Holiday Marketing Tips

Holidays are approaching fast, meaning the annual end of year sales rush is about to begin. In years past, businesses would target December 1st as the beginning of their holiday marketing push. Recently, that date has slowly crept toward the beginning of November thanks to the growing popularity of Black […]

The Logo Toolbox: A checklist of logo formats

Most businesses have a logo, or some sort of mark to identify their business. But did you know that to optimize your brand, you ought to have multiple file formats and logo formats? I call this your Logo Toolbox, comprised of all the formats you should have access to. Let’s dive […]

Chase your Dreams, Not Late Payments: Strategies for Getting Paid in 2018 and Beyond

In today’s digital world, technology has made it easy for customers to pay for purchases almost instantly; but for some SMBs (small and medium businesses), late payments provide a frustrating experience. Businesses rely on a steady flow of cash to build a profitable and sustainable business. If payments are late, […]

What’s Going on in December at Small Business BC?

The Holiday Season is often described as a time of giving, and there’s no better gift for your small business than the gift of education. This December we’re decking the halls of Small Business BC with a packed education calendar featuring 19 new and returning seminars and webinars, as well […]

Expanding Your Business with New Product Lines

In 2011, Vancouver-based lifestyle brand, Herschel Supply, sold 8,000 of their trademark bags to an extremely receptive, but mostly local market. Just six years later, they’ve already sold their 15 millionth bag, expanding to service a global audience in over 100 countries.

3 Signs You’re Ready to Productize Your Services

If you’ve noticed the proliferation of online courses, products and programs lately, you may be feeling the pressure to have a digital product to sell. In the last decade of working with online business owners, I’ve had the privilege of seeing behind the scenes of countless online product launches, including […]