Help Small Business BC Improve Our Services TAKE OUR SURVEY
Loading Education

How to Stay Relevant in Uncertain Times

Ideas for Staying Top of Mind

Course Description

Wondering how you can meet customer needs and remain relevant amidst massive lifestyle changes as the pandemic lingers on?

There are many questions about what to do and how to adapt, particularly as the pandemic draws on, and changes in consumer behaviour risk becoming more permanent. Start by creating your conceptual framework for staying relevant by drawing inspiration from other businesses in BC. The webinar will highlight numerous examples of businesses doing things differently to stay relevant and top of mind. Leave with ideas of your own to apply in your small business.

What Will I Learn?

  • Understanding how consumer behaviour has changed, and will continue to change

  • Reframing your core competency for what is relevant right now

  • How responding creatively to existing and new target market needs can propel your business beyond the pandemic

  • Why being human in your marketing, nurturing connection and having empathy matter even more right now

  • Building your framework for recovery: response, recovery and renewal

Presented By

At Small Business BC, our number one priority will always be the health and safety of our clients, staff and service providers. As a result, we continue to deliver all our services online, or over the phone until further notice. View our resources for getting Back to Business, or connect directly with a business advisor through our COVID-19 Support Service.

Please note: all webinar participants will also receive access to a recording for seven days after the live session.

Session Date & Time
Friday, October 23, 2020 3:00pm to 4:00pm
  • Length: 1 Hour
  • Language: English

No other upcoming sessions are available. Please contact us if you are interested in other dates.

  • Price: Free
Share this Seminar

Education for week of September 20, 2020

This Week Navigation

Loading Events
Sunday 20th
No Events Today
Monday 21st

Creating a Website for Your Business

September 21 at 1:00 PM to 3:30 PM
Tuesday 22nd

Business Viability 1: The Break-Even Analysis

September 22 at 9:00 AM to 12:00 PM

Business Viability Package

September 22 at 9:00 AM to 4:00 PM

Business Viability 2: The Cash Flow Forecast

September 22 at 1:00 PM to 4:00 PM
Wednesday 23rd
No Events Today
Thursday 24th
No Events Today
Friday 25th

Funding and Resources for Inclusive Employers

September 25 at 9:00 AM to 10:30 AM
Saturday 26th
No Events Today