Thomas gained over 16 years of expertise in digital advertising working with largest media agencies across Europe and North America. His primary focus lies in serving eCommerce clients, contributing to the success of renowned brands such as Adidas, L'Oreal, and Nespresso. However, there was one problem - established agencies face ineffective communication and excessive approval layers, particularly in adapting to emerging AI tools. Motivated by becoming a valuable resource for local services, Thomas focused towards new approaches that offer clients complete visibility, ensuring the integrity and optimal campaign performance.

For the last 2 years, Thomas developed new systems creating his own CRM software (KeynamixCRM) and his AI Automation agency called AI Automation Systems.