How to Research Your Market

Good business decisions are based on good market research and intelligence. By researching your market thoroughly, you can minimise the risk to your business, identify new opportunities, and understand better how to communicate with your customers.

Business Mapping: Your Business Plan Alternative.

The truth is, not every entrepreneur needs a full business plan, but they do at least need a strategy to help direct their business. If you’re thinking of starting a company, but want to make sure it has the potential to be viable, business mapping can help you, without having to invest the time to develop a full plan