Sales Strategies for Small Business


Whether you have a product or a service, if you’re in business, you’re in sales! This seminar will help you understand how sales cycles affect your business, where to find business and the importance of customer relationships.

Learning Objectives:

  • Understanding the sales cycle
  • Developing sales channels
  • Sales relationships or methods (Consultative, transactional, and relationship selling, strategic alliances etc.)
  • Prospecting and overcoming objections
  • Closing strategies and the importance of customer relationship management (follow up)

Presented By: Cathy Kuzel, Business Development Strategist and Coach.

This seminar is hosted at Small Business BC in Vancouver and delivered to other locations via live webinar. Please note: all webinar participants will also receive access to a recording for seven days after the live session.