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Get Started with Email Marketing

Launching an Effective Email Strategy

Course Description

Email Marketing makes money. In fact, a recent study showed that for every $1 you spend on email marketing, you can expect an average return of $38. Find out what you need to start an effective email marketing campaign and reach your target audience via their email inbox.

Join Mhairi Petrovic, Out-Smarts Marketing as she delivers an action plan to get your email strategy up and running.

What Will I Learn?

  • How to integrate email into your overall marketing strategy

  • Choose the best platform for your email marketing

  • Understand the components of a successful email campaign

  • Determine the success of your campaigns and test different approaches

  • An action plan to start your email strategy

  • The differences between some major email marketing platforms

Presented By

At Small Business BC, our number one priority will always be the health and safety of our clients, staff and service providers. As a result, we continue to deliver all our services online, or over the phone until further notice. View our resources for getting Back to Business, or connect directly with a business advisor through our COVID-19 Support Service.

Please note: all webinar participants will also receive access to a recording for seven days after the live session.

Testimonials

I appreciate the depth of information that was provided, including useful resource links/information. The facilitator did a great job to encourage audience participation and was very responsive to participants input. \ Phyllis Edwards
Engaging, allowed for some interaction. Thorough, covering many different areas with case studies. Alex Fern
I liked the presenter. I thought that Mhairi was very knowledgeable, practical and she faciliated discussion amongst the the group. Seminar Attendee, Tania T.
Session Date & Time
June 23 at 1:00 PM to 4:00 PM
  • Length: 3 Hours
  • Language: English
  • Subject: Marketing Sales
This course is also offered on the following dates:
  • Price: $39
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Education for week of April 11, 2021

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Tuesday 13th

Business Finance 1: Understanding Financials

April 13 at 9:00 AM to 12:00 PM

Business Finance Package

April 13 at 9:00 AM to 4:00 PM

Business Finance 2: Financial Analysis

April 13 at 1:00 PM to 4:00 PM
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Thursday 15th

COVID-19 Workplace Health and Safety Update

April 15 at 10:30 AM to 12:00 PM
Friday 16th

Writing a Business Plan

April 16 at 9:00 AM to 12:00 PM

Opportunities and Trends in the Cannabis Industry in 2021 and Beyond

April 16 at 1:00 PM to 2:30 PM
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We respectfully acknowledge our place of work is within the ancestral, traditional and unceded territories of the Xʷməθkʷəy̓əm (Musqueam), Sḵwx̱wú7mesh (Squamish) and səl̓ilwətaʔɬ/sel̓ílwitulh (Tsleil-Waututh) and that we serve the Peoples of the many Nations throughout British Columbia.