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Get Started with Email Marketing

Launching an Effective Email Strategy

Course Description

Email Marketing makes money. In fact, a recent study showed that for every $1 you spend on email marketing, you can expect an average return of $38. Find out what you need to start an effective email marketing campaign and reach your target audience via their email inbox.

Join Mhairi Petrovic, Out-Smarts Marketing as she delivers an action plan to get your email strategy up and running.

What Will I Learn?

  • How to integrate email into your overall marketing strategy

  • Choose the best platform for your email marketing

  • Understand the components of a successful email campaign

  • Determine the success of your campaigns and test different approaches

  • An action plan to start your email strategy

  • The differences between some major email marketing platforms

Presented By

Due to the rapidly evolving public health situation surrounding COVID-19, Small Business BC has reached the difficult decision to modify how we deliver our services in the coming weeks.

As an organization, our number one priority will always be the health and safety of our clients, staff and service providers. We also want to ensure we maintain the high service standards our clients expect. As such, we will be delivering all our services online, or over the phone, until further notice. See here for more information on our service changes. Please use our COVID-19 small business resources – including this practical checklist for business continuity.

Testimonials

I liked the presenter. I thought that Mhairi was very knowledgeable, practical and she faciliated discussion amongst the the group. Seminar Attendee, Tania T.
Session Date & Time
Tuesday, September 29, 2020 1:00pm to 4:00pm
  • Length: 3 Hours
  • Language: English; ASL signing is available for the January session only
  • Subject: Marketing Sales

No other upcoming sessions are available. Please contact us if you are interested in other dates.

  • Price: $39
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