Just when you think you have a handle on one social media, another one comes along. Pinterest isn’t for everyone, but if the products or content you want to promote looks good in picture or video form, then it should be added to your marketing mix.
Facebook can be a great outlet for marketing your small business as it is relatively simple to set up and can accommodate both large and small budgets, allowing you to escalate or deescalate as you see fit.
When you start blogging, you’re not going to be a huge success over night. It’s going to take time, and for some, a very long time.
Yoga has helped me to get my life (personal and professional) in order, so why not use the same principles for Social Media?
LinkedIn is often overshadowed by the popularity of Twitter and Facebook for business. However a recent study by HubSpot, found that LinkedIn produces a visitor-to-lead conversion rate that is almost three times higher than both Twitter and Facebook.
If you are already active on Facebook and Twitter, you may be thinking why bother with Google+? It can take a lot of time to manage each social media channel. But Google+ brings some new opportunities for small businesses which should be considered.
Over the years, email has become a proven tool and a key element to many small businesses marketing arsenal. But where does social media marketing fit in? Find out how to integrate the two from Constant Contact’s Guy Steeves.
When jumping into the world of social media, most business owners have one intention in mind: sell, sell, sell and for a good reason! Social media is a great way to increase your market, and to develop relationships, but is not the place for direct sales.
An overview article that discusses marketing and preparing for marketing online using Social Media.