If you’ve reached the stage of pandemic living where you’ve lost track of time, fear not! We’re a quarter of the way through 2021 and reasons for optimism abound. With spring in the air, what better opportunity to upskill your small business than by indulging in some educational ‘spring cleaning’ at Small Business BC?
Before we dive into our educational highlights for the month, did you catch the recent announcement of our Top 5 Finalists for the SBBC Awards? We’ll be announcing the winners at Awards Week 2021, a celebration of resiliency and entrepreneurship happening May 3rd through 6th. Registration for this multi-day event is free and takes just one click. Join us and raise a toast virtually to the best of BC business.
Curious about breaking into BC’s burgeoning Cannabis industry? Headlining our educational offering in April is a fascinating panel discussion, Opportunities and Trends in the Cannabis Industry in 2021 and Beyond. This session takes place April 16th from 1pm to 2:30pm and costs just $10. The panel is moderated by Dan Sutton, CEO of Tantalus Labs, and features the following panelists:
- Barinder Rasode, CEO of Grow Tech Labs
- Elva Xu, CEO of Nibbler
- Andrea Dobbs or Jeremy Jacob, Co-Founders of Village Bloomery
- Alex Rumi, Chief Strategic Officer and Co-Founder of Good Buds
Learn from their expertise, spot potential trends, and discover the opportunities that await in this growth industry.
Without further ado, here are the remainder of our educational highlights for April 2021 at SBBC:
Thursday, April 8th
10:30am to 12:00pm
This seminar will help you understand more about how the Government of Canada purchases professional services and the use of standing offers and supply arrangements. We will cover how to register your business in the Centralized Professional Services System (CPSS) as well as how to find and bid on professional services opportunities. Become familiar with the procurement tools a Government of Canada buyer may use for purchasing professional services.
Tuesday, April 13th
09:00am to 4:00pm
This package will first help you understand how to maintain financial records and interpret financial statements. You will then be introduced to ratio analysis, a powerful tool which will help you identify the financial pros and cons of your business operation. This package is great for existing businesses and for business start-ups planning to use industry standards for their financial plan.
You will receive a 15% discount by registering for this full package.
- Business Finance 1: Understanding Financials 9:00am – 12:00pm
- Business Finance 2: Financial Analysis 1:00pm – 4:00pm
Thursday, April 15th
10:30am to 12:00pm
As mass vaccinations have begun in British Columbia, businesses are making plans for the return of more staff to the workplace, but questions remain about COVID measures like barriers, distancing, PPE and so forth.
Chris Back from WorkSafeBC will cover health and safety planning as we enter a new stage of the pandemic. You will come away with more clarity on what to expect as an employer in the coming months as vaccination plans ramp up across BC.
Friday, April 16th
09:00am to 12:00pm
Writing a business plan provides a roadmap to success for your business. It will outline your goals and the steps you will take to achieve them.
Join Laura Aveledo, Small Business BC Business Planning Advisor, for this seminar where you will learn the key components of a business plan and leave with a framework for moving your ideas to the next level.
Tuesday, April 20th
09:00am to 12pm
You know what your small business has to offer, but how do you get that message across to potential customers? Marketing is the single most effective way to spread the word. Presented by Mary Charleson, Charleson Communications, Marketing for Small Business will help you focus on what your unique value proposition is and how to communicate your message effectively.
You’ll learn about the most effective marketing tools, the changing media landscape, and how to spend your marketing budget.
Wednesday, April 21st
09:00am to 4:00pm
Whether you have a winning idea, or you’re just fascinated with the idea of launching a business, the Starting a Business: Start Smart Series delivers the basics you need to get started on the journey.
Ranging from the different business structures, to business insurance, employment standards and how you can protect your intellectual property, this fascinating series will equip you with the basics of launching a start-up.
- Start Smart 1: Basics of Starting a Business
- Start Smart 2: Key Considerations of Starting a Business
Monday, April 26th
1:00pm to 3:00pm
Join Simon Rai, Raize Digital, and take an interactive step-by-step tour of WordPress and leave with a basic website of your own. Getting started is easier than you think on this user-friendly platform that will empower you to tell the world about your small business. In this session, we’ll also briefly examine some of the more popular alternatives to WordPress.
Tuesday, April 27th
1pm to 4pm
As an entrepreneur, it’s vital to conduct market research before making important decisions. Analyzing available data allows you to understand your target market, conduct a competitor analysis, view market trends and enhance your business operations.
Join Small Business BC’s Market Research Analyst, Mark Eversfield, as he explains how secondary market research can help you make an informed decision about the viability of your business idea by tapping into already existing market data.
Thursday, April 29th
10:30am to 12:00pm
Looking to build your understanding of financial management? Join us for this fascinating webinar that will equip you with the tools and techniques you need to understand your business numbers.
Presented by the Chartered Professional Accountants of British Columbia, this session covers budget creation and monitoring, cashflow management, product/division/customer analysis, planning/forecasting and trend analysis.