The Holiday Season is often described as a time of giving, and there’s no better gift for your small business than the gift of education. This December we’re decking the halls of Small Business BC with a packed education calendar featuring 19 new and returning seminars and webinars, as well […]
In 1989, Brian Scudamore, serial entrepreneur and founder of O2E Brands, was killing time waiting in line at a McDonald’s drive-thru. In the days before cell phones provided distraction, he happened to glance at a beaten up pickup truck advertising a junk removal service. Thinking it would make a […]
It’s October, fall is in the air, and we’re joining in the national celebration of Small Business Week from October 16-20. This presents an opportunity to recognize the contributions entrepreneurs and small business owners make to the economy as well as our local communities. To mark the event, Small Business […]
Steve Thorp, co-founder of Postmark Brewing and Vancouver Urban Winery, knows more than most about how to successfully launch a craft brewery. We asked him for his tips on how to break into the craft brewing scene.
In 2011, Vancouver-based lifestyle brand, Herschel Supply, sold 8,000 of their trademark bags to an extremely receptive, but mostly local market. Just six years later, they’ve already sold their 15 millionth bag, expanding to service a global audience in over 100 countries.
Spring is the perfect excuse to hunker down and learn new skills for your small business. This month’s focus is on digital marketing, business planning, financing, understanding legalese and selling your business. So, what are you waiting for?
Your website copy has the potential to convert new visitors into customers if it’s written effectively. It should speak directly to your customer’s pain points but also align with Google’s frequently updated search rank factors.
We often say that there’s something magical about public relations in business. And a lot of time and resources go into this marketing method. But what is so special about it, and why should businesses invest in it? We took a stab at explaining this PR “wow” factor with these […]
The holidays are one of the most critical times of the year for many small business owners. As frantic shoppers look for the perfect presents, restaurants are booked up for office parties and cafes have their espresso machines on overdrive, it can be easy to forget critical steps to capitalize […]