There are many keys to small business success, and although some of them will be specific to your line of business, some are universal. Which is why Small Business BC is bringing a great line up of education to your local region.
If you live in the Thompson Okanagan, Northern BC and Vancouver Island, join us throughout September and October to learn from industry experts who support small business in your region, and increase your opportunity for success.
These full-day events will provide access to information and support through a mix of education, interactive panel sessions, exhibitors and networking. Topics will include:
Small Business Resources
With so many programs and resources available to small businesses in our province, it can be overwhelming to know where to turn first. Learn about the organizations in your local area, how they can help and how to contact them. Then learn about the programs, resources and funding available across the province to help grow your business successfully.
Market Research Strategies
Market research helps you make better business decisions and avoid costly mistakes. Whether you’re entering a new market, looking for customers, or launching a new product, it can help you identify opportunities to generate money with new and existing customers.
Learn from Small Business BC’s Market Research expert, Mark Eversfield, about how to develop a strategy for primary and secondary data gathering, including the key questions to ask and how to collect the information.
Marketing in a Digital World
With 83 per cent of Canadians online, and 56 per cent of those ordering goods or services, it’s time to grow your online presence.
Learn about the new trends in digital marketing and how to create a great online presence from digital media giant, Yellow Pages. Topics will include search engine optimization, search engine marketing, mobile optimization, the importance of content, social media, and how to track and measure the results of your hard work.
Technology @ Work
If you are currently employing, or are looking to employ a new team member that is limited by disability-related barriers, the government’s Technology@Work program can help. Providing access to assistive technologies such as alternative keyboards, hearing devices and workplace modifications, learn from the Neil Squire Society how this program can help provide the support you need to better serve your employees.
One of the greatest stresses faced by small business owners is what to do when CRA comes knocking demanding information for a review or an audit. Learn form Chartered Accountants, Grant Thornton, what steps you can take to “audit-proof” your business, the dos and don’ts of dealing with CRA, and how to manage your taxes to maximize your bottom line.
* Available in Kelowna only.
Financing: Fuel For Your Business
Financing is often one of the greatest challenges for small businesses. So come and learn from the experts how to get the right financing and support for your business. From understanding your financial statements, understanding what the lender is looking for in your business plan, the types of financing you should consider and the importance of your credit rating. Join the discussion with Community Futures British Columbia, Futurpreneur Canada and Women’s Enterprise Centre and bring yourself one step closer to getting a yes from a lender.
Overcoming Business Challenges
Our panel of local experts will discuss the challenges that small businesses face in your region and how to develop strategies to overcome them. Bring your questions and find the answers you need for your business.